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Proof-of-Work Is The New Degree
My journey of landing various jobs and clients by POW strategy
Gone are the days when your CV was enough to land you a job or a freelance client.
When everyone is a creator in the internet era, people hire you after looking at your work.
Designers need portfolios.
Writers need blogs.
Editors need a YouTube channel.
Nobody is hiring us for the potential we showcase on our degrees or LinkedIn profile but for the proof of work. I worked with million-dollar companies and landed various jobs following this very principle.
#1. I learned marketing by selling my books
I currently work as a marketing designer. I have no degree in marketing, or I have taken any courses.
I self-taught it by selling my books right after college.
When you are working on your product, you take learning seriously. That's what happened to me. As a freshly graduated with no budget to spend on promoting my book, I explored various free channels for the promotion.
The lessons I learned here made me get my current job and the one before.